Monthly Social Media Updates and News – November 2021
Keeping up with new changes on the various social media platforms is essential to staying ahead on social media. However, we know that you are busy scheduling content and engaging with your followers, so it can be difficult to check all the news about social media.
So, here we picked the latest headlines on social media platforms including Facebook, Twitter, LinkedIn, Instagram, TikTok and Pinterest.
This post is a part of our monthly social media updates and news series, where you can quickly scan through quick recaps of all the changes that took place in recent months.
Today, we’ll recap all the important social media updates in November, 2021.
- Top Social Media News and Updates This Month
- 1. New Facebook Groups Features for Building Strong Communities
- 2. Facebook Launches ‘Creative App Platform’ to Expand Stories Functionality
- 3. Facebook Shutting Down Facial Recognition
- 4. Facebook Adds New Trend Insights in Creator Studio, Which Could Help Shape Your Posting Strategy
- 5. Facebook Launches Marketing Analytics Certificate Program
- 6. Instagram Launches Live Test of Longer Videos in Stories
- 7. Twitter Bans Sharing Photos of Private Persons Without Consent
- 8. Twitter Removes Support for AMP Links
- 9. Twitter Blue Launches in United States
- 10. Twitter Launches Updated Tweet Analytics Card, Providing More Specific Performance Insight
- 11. YouTube Removes Dislike Counts On All Videos
- 12. YouTube Is Testing a New ‘Search Insights’ Tool to Make YouTube Keyword Research Easier
- 13. YouTube Shares the Top Performing Videos and Creators of 2021
- 14. LinkedIn Adds Live Video & Newsletters to Creator Mode
- 15. LinkedIn Lets Freelancers Promote Their Services for Free
- 16. New Report Suggests TikTok Will Surpass 1.5 Billion Users in 2022
- 17. GIPHY Reveals the Most Popular GIFs on its Platform in 2021
1. New Facebook Groups Features for Building Strong Communities
At Facebook Communities Summit, the social networking giant announced a series of updates and new tools for managing Facebook Groups, including tools designed to help admins better develop the group’s culture, as well as several other new additions like subgroups and subscription-based paid subgroups, real-time chat for moderators, support for community fundraisers and more.
2. Facebook Launches ‘Creative App Platform’ to Expand Stories Functionality
Facebook has announced a new ‘Creative App Platform’ for Facebook Stories, which will enable developers to create and promote Stories-related apps direct within the Stories eco-system.
3. Facebook Shutting Down Facial Recognition
Facebook announced it is shutting down it’s facial recognition technology company-wide within weeks
4. Facebook Adds New Trend Insights in Creator Studio, Which Could Help Shape Your Posting Strategy
Facebook’s looking to provide more content insight within Creator Studio with the rollout of a new ‘Inspiration Hub’ element, which highlights trending content and hashtags within categories related to your business Page.
5. Facebook Launches Marketing Analytics Certificate Program
Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.
Offered in conjunction with Coursera, the program teaches the skills necessary for success in the field of marketing analytics.
6. Instagram Launches Live Test of Longer Videos in Stories
Instagram has now officially launched a live test of 60-second videos in Stories, which will mean that longer video clips will no longer be split into 15-second segments, and played across various Stories frames.
7. Twitter Bans Sharing Photos of Private Persons Without Consent
Twitter expands its private information policy to include “private media,” which refers to photos and videos captured without a person’s consent.
Previously, Twitter’s policy covered the sharing of private information such as phone numbers, addresses, and IDs.
In response to a growing concern over the misuse of photos and videos that aren’t available elsewhere on the web, Twitter will now take action on unauthorized private media.
Twitter is dropping support for AMP and will direct all AMP links to the publisher’s original webpage by the end of the year.
Websites that publish AMP versions of their pages can continue doing so, and the links can still be shared on Twitter.
The only thing that’s changing is where Twitter will direct the traffic.
Instead of landing on a stripped down AMP page, Twitter will send users to the publisher’s original URL
9. Twitter Blue Launches in United States
Twitter Blue is a monthly subscription that offers exclusive access to premium features so you can customize your Twitter experience.
Following a launch earlier this year in Canada and Australia, Twitter Blue is now launching in the USA and New Zealand.
10. Twitter Launches Updated Tweet Analytics Card, Providing More Specific Performance Insight
Twitter’s rolling out an updated tweet analytics display, available on each tweet, which will provide more specific performance insight, with extra engagement elements listed in the data.
11. YouTube Removes Dislike Counts On All Videos
YouTube videos will no longer show public dislike counts, but the dislike button is not getting removed completely.
According to YouTube, when users collectively dislike a video it’s a form of harassment against creators. Removing public dislike counts is designed to reduce said “harassment.”
12. YouTube Is Testing a New ‘Search Insights’ Tool to Make YouTube Keyword Research Easier
YouTube launches a new feature designed to simplify the keyword research process so you can create more content around topics people are looking for.
Search Insights is an experimental feature that is currently being tested within YouTube Studio.
You utilize Search Insights to gather data on:
- What your audience is searching for
- What the general YouTube audience is searching for
- Estimated search volume for each query
- Whether there’s a “content gap” for a particular search term
YouTube has shared an overview of the top videos and creative stars of 2021, highlighting some key trends of the year, which could help you develop a better platform strategy.
LinkedIn is rolling out access to live video and newsletters to users that have creator mode enabled on their personal profiles.
This update is launching gradually throughout the month to users who don’t already have access to live video and newsletters.
With creator mode enabled on your profile there’s nothing further you need to do other than to wait for the features to be activated.
LinkedIn Services Marketplace, now available to everyone after a limited launch earlier this year, lets professionals promote their freelance services for free.
16. New Report Suggests TikTok Will Surpass 1.5 Billion Users in 2022
As per App Annie’s 2022 Mobile Forecast report, TikTok is set to surpass 1.5 billion users in the next twelve months, as its cultural influence continues to spread around the world.
17. GIPHY Reveals the Most Popular GIFs on its Platform in 2021
Leading GIF platform GIPHY has revealed the most popular GIFs on its platform for the year, with shock and confusion seemingly the leading emotional drivers for GIF usage.